Tagged ‘nonprofit marketing‘

Experience CreateAthon for yourself!

Our dear friends at Emulsion Arts came in documented this year’s CreateAthon so you could get a taste of how it works and why it’s so special. Enjoy the video!

Ready to go again.

I have been up now for I don’t even know how long. It feels like 100 hours. It feels like two hours. CreateAthon is drawing to a close for another year. This year a record number of volunteers did a record amount of work. It feels like we did so much but had so many more ideas that could have come to light if we’d only had just a little more time.

I have no big takeaway from the past day. Just that I cannot wait to do it all over again next year.

CreateAthon 2011

Today I am in the WECO with 33 other creative professionals who are all working on behalf of CreateAthon, the marathon pro-bono effort created by Riggs Partners 14 years ago. What’s more, there are national partners scattered all across the US who are doing exactly what we are doing in their own communities.

Creative team at work at Riggs Partners CreateAthon

I am struck by the tasks that lie waiting and the sheer volume of work and ideation that will be come to life today. Even us seasoned volunteers will admit to being afraid. But there’s no time for fear. We face a long day and night.

It’s not so much that there’s work to be done, there’s so much good to be done.

I am lucky to be a part of this. Please follow along on our adventure on Facebook, Twitter and on the CreateAthon blog.

Guest blogging: Nonprofits and social consumers

One of the things I love most about Riggs Partners is their commitment to helping nonprofits. One massive commitment is just around the block: CreateAthon, their annual probono creative marathon that benefits local nonprofits. They also let me guest blog. Today’s post is about nonprofits and social consumers. Enjoy!